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Aerofoil Partners With Local Authorities To Aid Dorsets Recycling

27 June 2011

In honour of Recycle Week last week (20 - 24 June) residents across Dorset were shown how easy it is to recycle aerosols in a partnership between councils and the metal packaging industry

The joint initiative between Bournemouth Borough Council, Dorset Waste Partnership, Poole Borough Council, West Dorset District Council, Weymouth and Portland Borough Council and the Alupro-managed Aerofoil programme is being launched at a series of events across Dorset, including Bournemouth, Poole and Weymouth, and will run until mid-July.

The promotional campaign includes advertisements for collection vehicles, as well as bus and radio advertisements.

Rick Hindley, executive director from Alupro, said:"The new project in Dorset is a great example of how Aerofoil provides local authorities and waste management companies with the advice and promotional support they need to successfully add aerosol and foil tray recycling to their existing collections.

"More than 580m aerosols are used by UK households each year. This metal is the most valuable material in the household waste stream and so helps to make sure that collected materials are as valuable as possible. "

Chair of the Dorset Waste Partnership Hilary Cox said: "We are using Recycle Now Week to promote existing aerosol collections to residents across the county. It's a great way to show people how easy it is to recycle aerosols alongside other metal packaging. Because the aluminium and steel used in these containers can be recycled endlessly it's a really effective way for Dorset households to help reduce carbon emissions, cut costs and save energy."

The Aerofoil initiative is funded by Unilever and the major aluminium foil container manufacturers Coppice Alupack, i2r Packaging Solutions, Jena and Nicholl Food Packaging. Other partners include the British Aerosol Manufacturers' Association (BAMA) and steel packaging recycler Tata Steel Packaging Recycling UK.

As a result of the Aerofoil programme 78 percent of households collect aerosols at the kerbside and 66 percent collect aluminium foil packaging. Currently, 98 percent of local authorities collect drinks cans.

More information on aerosol and foil recycling is available at www.aerofoil.org.uk

Darrel Moore